Alex Morgan — Product Designer

Selected Work

A ground-up redesign of FinFlow's core banking app, improving NPS by 28 points and growing monthly active users by 3×.

Built a scalable component library and design system used across 6 products and 3 engineering teams — reducing design-to-dev handoff time by half.

Redesigned the patient onboarding and appointment scheduling flows for a digital health platform, reducing drop-off by 41%.

Testimonials

"Alex transformed our product's UX in ways we hadn't imagined. Our core task completion rate jumped 34% within two months of the redesign shipping."

Sarah Chen VP Product, FinFlow

"One of the most thorough design thinkers I've worked with. Alex asks the uncomfortable questions early, which saves the whole team weeks of rework."

Marcus Webb Engineering Lead, Healthpath

"The design system Alex built became the foundation every team actually uses. It scales without needing constant maintenance."

Priya Nair Head of Design, Lattice

Skills

Product StrategyUser ResearchInteraction DesignPrototypingDesign SystemsUsability TestingInformation ArchitectureVisual Design

Tools & Stack

FigmaFramerPrincipleMazeNotionLinearLoomZeroheight

Experience

Led end-to-end design for the core mobile banking app. Grew MAU from 400k to 1.2M. Established design system adopted by 4 product teams.

Owned the patient onboarding and appointment scheduling flows. Reduced drop-off by 41% through iterative research and testing.

Designed digital products for fintech, healthcare, and SaaS clients across Europe and North America.

Let's work together

Available for freelance projects and full-time senior design roles.

Say hello →